New ‘Welcome to Yeovil’ signs greet visitors

Six new 'Welcome to Yeovil' signs now greet visitors as they enter Yeovil on all vehicular gateways to the town.

The gateway signs in Yeovil were initially installed in 2004 and aimed to modernise and better reflect the work being carried out on the early version of the Yeovil Vision and the adopted the strapline of 'Yeovil, the Heart of the Country and the Mind of a City'.

Times have moved on and the signs have been redesigned and replaced after the existing ones had started to show their age and were in a poor state of repair. A report was taken to South Somerset District Council's Area South Committee in October 2015 requesting that members consider either replacing or refurbishing the signs. Councillors agreed to approve a project to redesign replacement signs.

Councillors decided on a smart simple design for the signs which bear the town crest.

Councillor Peter Gubbins, Chairman of South Somerset District Council's Area South Committee said, "Creating a welcoming first impression to visitors is important. The old signs have been up for a good ten years and were in a poor condition, so it was decided to not only replace them but to create a new design which was clean, clear and crisp. It was kept simple and we also decided to add an interchangeable section at the bottom of the sign which is currently being used to celebrate our success with South West in Bloom.''

The signs are located on Mudford Road, Cartgate link, Sherborne Road, Dorchester Road, Ilchester Road and West Coker Road (this sign has been moved to its historical parish boundary fronting Balidon House).


Above: The new Welcome to Yeovil sign on Dorchester Road.

Release issued: Thursday 20 April 2017